In a silly programming idea Channel Seven are set to cash in on the success of Masterchef Australia by dishing up its own version of the show.
Seven will launch a nationwide search for this country's best cook for its upcoming programme My Kitchen Rules. The new series will travel the country with the aim of finding Australia's best home-cooking team.
The teams-of-two in My Kitchen Rules will do battle from their own kitchens in each state. The aspiring chefs will have to impress judges with unique culinary tricks and use local ingredients in their dishes.
The contestants will also have to transform their home into an instant restaurant for one pressure-cooker night, working against the clock to deliver a winning dining experience.
Sound familiar...well similar challenges and ideas were seen this year in Masterchef and I think a cooking show overload could in turn ruin Masterchef's popularity next year because people will be over it.
This isn't the first time Seven have copied other shows. The early success of Australian Idol saw Seven re-work Popstars Live. Australia's Next Top Model has been a big hit for FOX 8 and last year Seven gave us Make Me A Supermodel. Both shows failed dismally, so odds are My Kitchen Rules will too.
